Botox and hyaluronic acid (HA) fillers are two of the most popular treatments offered at medical spas. However, there are a range of other services that can be offered, such as chemical peels, body contouring, laser hair removal, and teeth whitening. A medical spa should have a doctor associated with it, unlike a day spa that does not perform any medical procedures. It is clear that Botox and fillers are the most cost-effective treatments offered in medical spas.
In dermatological practices, Botox is the most cost-effective along with chemical peels. Offices specializing in plastic surgery reported that chemical peels were their most cost-effective service, and then laser treatments arrived. Laser hair treatments and laser facials also offer good profit margins, as do chemical peels. With the COVID-19 pandemic closing a large percentage of offices, the remaining medical spas must focus on delivering the best medical spa treatments in terms of results, popularity, and revenue. Patients are looking for medical spas that incorporate “total wellness offerings” and want to make sure that their non-invasive treatments look “natural” with the right dose for their needs and goals.
BOTOX works by “freezing” nerve endings while dermal fillers work by “filling in wrinkles” through hyaluronic acid which draws water to the skin to strengthen structure and add volume and volume to the entire face. Hyaluronic acid is already found naturally in the body and appeals to many because it is a natural sugar in our skin that naturally helps retain water. Different HA fillers are better at targeting different regions of the face. Body sculpting (or body reshaping) is another popular treatment for those looking to eliminate unwanted fat. Non-surgical alternatives such as liposuction use different methods such as heat, cooling, ultrasound or injectables to attack stubborn fat.
CoolSculpting is an FDA-approved technique that can eliminate up to 24% of fat cells in a single session. There are also similar treatments for sculpting muscles that allow you to increase muscle mass and thickness of specific muscle groups. When it comes to choosing the most profitable medical spa services, Botox and fillers are not only the most popular treatments but also the most cost-effective. Laser hair treatments and laser facials also offer good profit margins, as do chemical peels. It is important to note that many patients are looking for medical spas that incorporate “total wellness offerings” so it is important to customize your marketing to promote a holistic health experience.
